Last updated 16 June 2026
This Privacy Notice for Emma Frazier trading as Emma Frazier Pilates ('we', 'us', or 'our') describes how and why we might access, collect, store, use, and/or share ('process') your personal information when you use our services ('Services'), including when you visit our website at http://www.emmafrazier.co.uk, or engage with us in other related ways including marketing or events.
Questions or concerns? If you do not agree with our policies and practices, please do not use our Services. If you have questions, contact us at emma@emmafrazier.co.uk.
Personal information you disclose to us. We collect personal information that you voluntarily provide when you register on the Services, express interest in our products and Services, participate in activities on the Services, or contact us. This may include: names; phone numbers; email addresses; mailing addresses; debit/credit card numbers; and contact preferences.
Sensitive information. When necessary, with your consent or as otherwise permitted by applicable law, we process health data. All personal information you provide must be true, complete, and accurate, and you must notify us of any changes.
We process your information to: facilitate account creation and authentication; deliver and facilitate our services; respond to enquiries and offer support; send administrative information; fulfil and manage your orders, payments and bookings; and protect an individual's vital interests. We process your information only where we have a valid legal reason to do so.
Under UK GDPR and the EU GDPR, we rely on the following legal bases: consent (which you may withdraw at any time); performance of a contract; legal obligations; and vital interests.
We may share your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company (business transfers).
We may use cookies and similar tracking technologies to collect and store your information. Specific information about how we use such technologies, and how you can refuse certain cookies, is set out in our Cookie Policy.
We keep your personal information only for as long as necessary for the purposes set out in this notice, unless a longer retention period is required or permitted by law (such as tax or accounting requirements). When we no longer need it, we will delete or anonymise it, or securely store and isolate it where deletion is not immediately possible.
We have implemented appropriate technical and organisational security measures. However, no electronic transmission or storage can be guaranteed 100% secure, so we cannot guarantee that unauthorised third parties will never defeat our security. Transmission of personal information to and from our Services is at your own risk.
We do not knowingly collect data from or market to children under 18 years of age. If we learn that personal information from users under 18 has been collected, we will deactivate the account and take reasonable measures to delete such data. If you become aware of any such data, contact us at emma@emmafrazier.co.uk.
In some regions (including the UK and EEA) you have rights under applicable data protection laws, which may include the right to request access to, rectification or erasure of your personal information; to restrict or object to processing; and to data portability. To make a request, contact us using the details below. You may also withdraw consent at any time, and unsubscribe from marketing at any time via the unsubscribe link in our emails. If you believe we are unlawfully processing your information, you may complain to the UK Information Commissioner's Office (ICO) or your local data protection authority.
Most browsers include a Do-Not-Track ('DNT') feature. No uniform technology standard for recognising DNT signals has been finalised, so we do not currently respond to them. If a standard is adopted in future, we will update this notice.
Yes. We will update this notice as necessary to stay compliant with relevant laws. The updated version will be indicated by a revised date at the top.
If you have questions or comments about this notice, email us at emma@emmafrazier.co.uk or write to: Emma Frazier trading as Emma Frazier Pilates, High St, Weston Underwood, England MK46 5JS, United Kingdom.
Depending on your country's laws, you may have the right to request access to, correct, or delete your personal information, and to withdraw consent. To do so, please visit http://www.emmafrazier.co.uk/contact or contact us using the details above.
